mADwoman advertising

September 30, 2009

Color Me Granny-Apple Green: Cider Jack Campaign by Nail Communications

Filed under: Uncategorized — Laurie Morrow, Ph.D., Chartered Advisor in Philanthropy @ 6:55 pm
Tags: , , , ,

Once again, Nail‘s nailed it.

The Ad Club of Boston posted a photo of Cider Jack, Nail’s Hatch Award submission.   This is stellar work.

The graphics on both the bottle and the carton are stunning.  The color palette and the font are evocative of 19th century advertising, yet contemposophisticated.  And the product name is perfect, too.

This is branding at its best.  Color me Granny-Apple green with envy.


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