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January 4, 2010

Bill Salvin, on the TSA’s Failed Attempt at Crisis Communications

Filed under: Uncategorized — Laurie Morrow, Ph.D. @ 4:43 pm
Tags: , , ,

In his post “What the Underwear Bomber Can Teach TSA Administrators” at  View from the Bridge, Bill Salvin of Signal Bridge Communications explains why the standard PR template for dealing with a crisis didn’t work for the TSA.

When the Underwear Bomber tried to blow up Northwest Flight 253 Christmas Day, the Transporation Security Administration (TSA) scrambled to put new security measures in place to protect the flying public.  TSA issued a security directive t airlines within hours of the bombing, but there was intense confusion because TSA didn’t communicate anything of substance publicly following the incident.

Read the remainder of Bill’s blog post here.

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